July 23, 2013

In the winter semester 2012/13, a group of 130 9th semester graphic-, media- and product-design students from German University in Cairo (GUC) and GUC Campus Berlin have been participating in the Cairo- and Berlin-based Project “DESIGN IN(G) SOCIETY”, lead by Tom Bieling (Design Research Lab, Berlin). The intercultural project, related to the course “Advanced Research Methods”, focuses on the designer’s role in terms of understanding, influencing and creating social sustainable processes in urban context. The guiding questions were: What role does the design of urban environment and public spaces play in terms of enabling or hindering social interaction? What role do “objects” play in this context? A special fo­cus was laid out on social Interaction between people with “conflict potential” (e.g. old-young, man-woman, rich-poor, different cultural or religious backgrounds, state — people, etc….). Final goal of the course was, to find (designerley) ways of solving the social Problems, the participants discovered, using the broad range of de­sign-relevant issues and skillz (e.g. Product-, Service-, Information-, Interaction-, Event-, …Design).

This video collects some of the manifold impressions from the project. The project has been accomponied by a blog, meant to document the process and the outcomes of this project. Click here, if you want to learn more about DESIGN IN(G) SOCIETY!

Credits: The video contains material from the following project teams, in its order of appearance: Project “The burial Chamber” (Hesham Ashour, Mohamed El Kholy, Shreef Kamesh) Project “New Cairo Residents vs Street Vendors” (Ahd Badawy, Heba Sherif, Mariam El-Tonsy, Nadine Azim, Yasmine Motaleb) Project “Kiosk Hangout” (Alyaa El Gharby, Aya El-Shawarby, Dina El Said, Nehal Reda, Salma Bayoumi, Sara Sallam) Project “Don’t judge me!” (Ayounour Hussein, Farah Galal, Salma El Far, Samar Khazbak, Shaymaa Ezzo, ) Project “Sexual Harassment” (Aya Elsify, Esraa Thabet, Hend Awad, Mennat-Allah Kheireldin, Norhan Abdelmosen, Noura Hussein)

Supervision: Tom Bieling, 2012/13